In 2019, Parc Animalier de Sainte-Croix expanded its offerings with the introduction of the 'Nouveau Monde' exhibit, dedicated to North American wildlife. This area showcases American black bears alongside other species such as coyotes, American bison, and raccoons.

Visitors can enhance their experience by staying in the Black Bear River Lodges, wooden accommodations that provide a unique view of the black bears and American bison in their naturalistic habitat.

The park is a member of the European Association of Zoos and Aquaria (EAZA), indicating its commitment to conservation and education.